DSD gets wapped for Farnborough 2000

Defence Systems Daily today champions the latest breakthrough in mobile communications technology with the launch of its own WAP (Wireless Application Protocol) site in tandem with its normal news service and daily Internet coverage at next week's premier international airshow – Here on DSD @ Farnborough 2000.

No need to reach for a desktop computer or unfold a laptop to get online, DSD's WAP technology enables the mobile user to log on to "www.dsd-wap.com" directly from any WAP mobile telephone – the latest must have executive communications tool, typically produced by the likes of Nokia, Ericsson, Siemens and Alcatel.

DSD-WAP dot com offers the busy industry executive a quick and simple method of accessing DSD's headline news any place, anytime – mobile communications at its very best.

In announcing the launch of DSD's innovative WAP technology, Managing Director Hugh Dickens said: "Not for the first time Defence Systems Daily is blazing a trail by maximising its technology to enhance communications with its global readership across the defence community at large. DSD-WAP dot com is uniquely the first defence news publication to go online with WAP; it joins other major international news providers such as the BBC and Yahoo News in making mobile news available for all."

Defence Systems Daily is the Internet's premier 'one stop' portal site for daily news and information on all matters Defence. Launched by Defence Data Limited in January 1997, DSD is the only daily online news source specifically targeted at the business activities of the global Defence and Aerospace industry. DSD's circulation and growth rate is second to none, as Defence Data's independently sourced web site audits regularly illustrate.

Currently attracting in excess of 2.7 million successful hits per month and averaging 88,262 hits per day, DSD's core readership typically downloads over 460,000 news pages each month. Distribution activity across DSD's readership reflects a circulation that is 58% US based and 42% the rest of the world; with each reader averaging 12 minutes online in any one session.

In sum DSD feeds the Defence community's insatiable need to keep pace with major news items and developments. Typical of the comments passed to the Editor is one received from a senior advisor to US Secretary of State, Madeleine Albright, who E-mailed to say: "Thank you for the continued support your organisation has provided the State Department over the years. Defence Systems Daily has proven to be an indispensable resource."

But don't think that the publishers of Defence Systems Daily are resting easy. Our mission is to provide the best daily online news service for the Defence executive, and to that end Defence Data has plans to greatly enhance and expand the DSD service from this coming autumn. But for now, if you have not already done so, why not get ahead of the pack…..get 'wapped' and become 'upwardly mobile' on DSD-WAP dot com!

If you haven't got a WAP mobile you can still view "www.dsd-wap.com" by CLICKING HERE to download a WAP emulator plug-in to test run the technology yourself. NB the plug-in works on web browsers version 4 and above, and should download in under 3 minutes using a 56K modem.

If you encounter a problem or need further advice on gaining access to "www.dsd-wap.com" please E-mail DSD's Technical Director, Michael Stone. Equally if you wish to discuss the considerable marketing opportunities offered by DSD-WAP dot com please E-mail Hugh Dickens.

In the meantime, a warm welcome to the world of WAP and DSD-WAP dot com - your own mobile Defence and Aerospace news source.

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